Don’t get me wrong–I love this little blog, I’ve really been enjoying writing it. But it does suck, from a marketing perspective. If someone else asked me to look at this blog from an SEO (a type of witchcraft)/marketing perspective, here are all the problems that jump out at me:
- The name of the blog doesn’t give any indication of its purpose. “Jeepers”? What does that even mean? I’ve just said “jeepers” for years because I love Archie Comics and being kooky and weird.
- The URL doesn’t contain any relevant keywords. My URL doesn’t even match my useless, flabby blog name! “Lizzbert” is a nickname my best friend’s ex-boyfriend gave me. When I got locked out of my old Hotmail account for going too long without logging in (oh, 2001!) and had to create a new one, “lizzbert” was the first option that wasn’t already in use.
- No clear focus. Let’s get real: it’s nearly impossible to build a “readership” without a clear focus. I ping pong from cooking, to Zero Waste, to comics, to Twin Peaks, to freakin’ fashion–there are very few people, besides me, who want to read about all that on a regular basis. I could at least pick a consistent day per topic (Friday Fashion?).
- No regular schedule. I’ve been attempting to do a Happy Monday links post every Monday before noon to have some semblance of a schedule, but . . . I had my Twin Peaks post this week and my dog ate my homework and I . . . am lazy sometimes.
So for those of you who have subscribed to this blog or read my ramblings regularly: thank you! It’s truly been a shaggy dog experiment while I try to figure out what I like writing about, what people like to read about, etc. I’d been meaning to start some sort of blog for years, but when it became clear that I was going to quit my job after the baby was born to be a stay-at-home mom, I knew I’d need something to keep my writing skills sharp(ish) and give me an outlet and some sort of purpose beyond doing laundry and snuggling Sarah.
Moving forward, I pledge to ramble about whatever comes to mind. But I will take suggestions. 🙂